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Course 110: Brand Protection Technologies

$475.00
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This is a purchase for enrollment into the A-CAPP Center's Professional Certificate in Foundations of Brand Protection education program.

Please note:  

  • Enrollment occurs within 24 hours Monday-Friday 8a-5p.
  • After purchase, you will be enrolled and then receive an email from our learning management system to set up your account with immediate access to the course.

DESCRIPTION

This course will teach you about the crucial role of technology in brand protection programs. You will learn how key foundational technological applications enhance product security, supply chain transparency, and risk mitigation. The course covers the roles of technology providers, service providers, brands, guardians, and labs in deploying effective brand protection technologies. Additionally, you will understand how brand protection labs can support the disruption of the illicit supply chain by building intelligence to enhance the investigations and enforcement actions, while enhancing value chain integrity.

Learning Objectives:

  • Recognize the role of technology in brand protection programs.
  • Identify how key technological applications enhance product security, supply chain transparency, and risk mitigation.
  • Recognize the roles of technology providers, service providers, brands, guardians, and labs in deploying effective brand protection solutions.
  • Explain how brand protection labs can support investigations, enforcement actions, and supply chain integrity.